Why is Video Content so Important?

Why is Video Content so Important?

You’ve probably heard and read it a thousand times: video is one of the most effective forms of marketing. But, what does that mean, exactly? Why is video so important? And why should you invest more of your time in it than, say words, audio or other forms of imagery?...
How to Stop Being Busy

How to Stop Being Busy

How many times have you described yourself as being “too busy” only to draw a blank when someone asks you why you’re too busy? Humans do this all the time. We confuse being busy with working inefficiently or taking on too many of the wrong tasks. This is good news. It...
What are Instagram Reels?

What are Instagram Reels?

By now, you probably know what TikTok is. Even if you don’t know its intricacies and reason for being so popular among the younger generation, you’ll certainly be aware of its existence. Getting your head around TikTok is pretty straightforward. It’s a video sharing...
How to Create Engaging Content

How to Create Engaging Content

Engaging content will always be king of the hill on the internet. This stands to reason if you think about the way you use the web yourself. When looking for advice, solutions or guides, you need to be engaged if you’re to bother reading, watching or listening to the...