by Eoin Edwards | May 31, 2016 | BLOG, Learning Zone, Opinion, Worth Sharing
Increasing product video views “Why is no one watching our video?” you cry, staring at the report which features a big, fat zero next to the ‘watched’ count. You spent days planning, filming, editing and distributing the video, so what on earth do you have to do to...
by Eoin Edwards | May 16, 2016 | BLOG, Internet Video, Mobile, NEWS, Viral & Social Media
Amazon Video Direct, A New Face There’s certainly no shortage of places to find video content online, but Amazon has now ratcheted the competition up a notch by launching Amazon Video Direct, an online video service which looks set to compete against...
by Eoin Edwards | May 16, 2016 | BLOG, Internet Video, Marketing, Mobile, NEWS, Viral & Social Media
Instagram Sees The Benefits Of Video If you’re a regular Instagram user, you will have noticed the increasing prevalence of adverts in your post feed. The Facebook-owned image sharing network is clearly keen to establish itself as a key channel for marketers and their...
by Eoin Edwards | Apr 28, 2016 | Advertising, BLOG, Internet Video, Marketing, NEWS, Viral & Social Media
Traditional TV ads less effective than YouTube In a call to advertisers to spend 6 times more of their budget in advertising with YouTube, Google has claimed that in traditional TV ads prove less effective in driving sales 80% of the time. This comes from a report,...
