by Stacey Bird | Oct 13, 2016 | BLOG, Learning Zone, Opinion, Worth Sharing
It is estimated that around 90% of online shoppers find retailer videos helpful. Add to that the fact that many advertisers are now moving their marketing budgets from TV to online video and, clearly, businesses have a compelling reason to give the web’s stickiest...
by Stacey Bird | Sep 30, 2016 | BLOG, Learning Zone, Opinion, Worth Sharing
Video marketing can, literally, make or break a company. Video is a fantastic medium for promoting new products and developing stories around businesses and brands. Unfortunately, it’s also prone to error when rushed or undertaken without the aid of a steady,...
by Slinky Productions | Sep 15, 2016 | BLOG, Learning Zone, Opinion, Worth Sharing
Technical and editorial errors can be made in any setting, especially within creative companies like video production services. This is why we recommend having a great quality control system, and Quality Control Officer, to help you maintain high standards and reduce...
by Ryan Cox | Sep 1, 2016 | BLOG, Learning Zone, Opinion, Worth Sharing
By 2020, it is estimated that video content will account for 75% of all mobile traffic. Think about that for a second. Three quarters of everything people view on the web from the comfort of their smartphone will be video-based. Given how important the mobile web...
by Stacey Bird | Aug 19, 2016 | BLOG, Learning Zone, Opinion, Worth Sharing
Preparing Video for Content Marketing Come 2017, video is expected to account for 69% of all consumer internet traffic. This has led many to believe that the medium is the future of content marketing due to its impressive ability to draw in significant visitor numbers...
by Stacey Bird | Jul 25, 2016 | BLOG, Learning Zone, Opinion, Worth Sharing
There are few web statistics as impressive as those relating to video. Did you know, for example, that by 2019, experts are predicting a whopping 80% of all consumer traffic to be devoted to consuming video content? One of the curious contradictions of video...