by Slinky Productions | Sep 7, 2020 | BLOG, Opinion
You’ve probably heard and read it a thousand times: video is one of the most effective forms of marketing. But, what does that mean, exactly? Why is video so important? And why should you invest more of your time in it than, say words, audio or other forms of imagery?...
by Slinky Productions | Sep 2, 2020 | BLOG, Learning Zone
How many times have you described yourself as being “too busy” only to draw a blank when someone asks you why you’re too busy? Humans do this all the time. We confuse being busy with working inefficiently or taking on too many of the wrong tasks. This is good news. It...
by Slinky Productions | Aug 4, 2020 | BLOG, Learning Zone
By now, you probably know what TikTok is. Even if you don’t know its intricacies and reason for being so popular among the younger generation, you’ll certainly be aware of its existence. Getting your head around TikTok is pretty straightforward. It’s a video sharing...
by Slinky Productions | Jul 31, 2020 | BLOG, Learning Zone
We’re always flying the flag for video as a method of content marketing, and that’s not just because we’re good at producing it. It’s because video remains one of the stickiest forms of media. Once created, it can be used across a whole range of platforms and channels...
by Slinky Productions | Jun 23, 2020 | BLOG, Learning Zone
Engaging content will always be king of the hill on the internet. This stands to reason if you think about the way you use the web yourself. When looking for advice, solutions or guides, you need to be engaged if you’re to bother reading, watching or listening to the...
by Slinky Productions | Jun 19, 2020 | BLOG, Learning Zone
Landing pages are essential for pretty much all forms of digital marketing. If you do a brilliant job at drawing your audience in, only to let them down by offering a call-to-action (CTA) which simply directs them to your home page, the campaign may as well have been...
